Ask AbuLLard

CattLeLogos is a Certified Women's Business Enterprise
Site updated 4/6/04
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Our docents are creations that grew out of our initial concept for the business -- linking the pain of "branding cows" with the typical process of brand management. We use them to illustrate branding concepts and provide advice and hints to our clients.


AbuLLard has experienced the branding process throughout his professional career. He has a deep understanding of the pain everyone experiences when a brand image is imposed on an organization without the appropriate preparation. He believes that if the brand is introduced early, the organization is prepared properly, and the correct tools are used then the entire process can be made painless. He has agreed to act as an advisor to CattLeLogos, and to write an advice column, Ask AbuLLard. If you have questions for him, please send them to [email protected].

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HayLoise is a young entrepreneur starting her own business. She is following AbuLLard's advice in creating the brand for her company. Drs. J. and J. created a branding platform, branding tools, and simple to follow branding guidelines for her company. She was so pleased by the results that CattLeLogos was born. She is working with CattLeLogos to contribute her insights, and beta test our products. She has graciously agreed to capture her experience in her column Hints from HayLoise. If you would like to share your experience, send them to [email protected], and she will include them in her column.

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G. BuLLoba

Dr. G. BuLLoba joined CattLeLogos when the company acquired Ginkgo Enterprises. He is a senior strategist who has the ability to spot trends and opportunities among the herd. He has the ability to see the big picture and to communicate it clearly. His services help companies to evaluate where they are, determine where they want to go, and develop plans that will take them in the right direction.

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The Herd

The Herd has also experienced the pain of the traditional branding process. They are eager to avoid it in the future, and would like to ensure that others do not suffer the way they have. The provide insight, suggestions, opinions, and impressions of our products and designs.

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